March 27-28, 2025

Sarah Williams

Manager of Client Technology, Yurgosky

Engage Better with Less, Using CRM Data

TBD @
Room

Engage Better with Less, Using CRM Data

About the Speaker

1. Understand you have more data at your disposal than you think

2. Determine the best ways to meet constituents where they are engagement-wise

3. Be able to identify what takes more time than it is worth

Bio:

Sarah is a Manager of Client Technology at Yurgosky, where she leads a team of consultants and QA experts who help nonprofit organizations and educational institutions use Salesforce to better serve their missions, constituents, and long-term strategies.

Sarah enjoys working with clients who share her vision of transforming and increasing social impact through the power of data, high-touch engagements, and meeting constituents where they are in order to best serve them. Having the privilege to be “nosy by nature” for a living, she still can’t believe it is her job to sit down with incredible organizations and institutions and dive into what’s going great, what isn’t and why, and to design what tomorrow could look like.

When she isn’t working, Sarah can be found making progress toward her Goodreads Reading Challenge, at a Pilates class, or spending time with her fiance and three perfect doggos.