April 16-17, 2026

David Mainiero

David Mainiero

Chief AI Officer - AI Digital

Agency” in the Future (Now) The AI-driven transformation of the agency model

Day

Thursday

Time

3:04 pm

Room

Room #2

About the Talk
The word “agency” has always described an empowered proxy that navigates complexity and executes on your behalf — from talent agents to travel agents to advertising agencies. Now, the AI industry is racing to deliver that same concept in software: AI agents that plan, use tools, and drive outcomes autonomously. This isn’t a coincidence — it’s a collision. In this session, David Mainiero explores what “agency” really means in a world where AI capabilities are accelerating faster than most organizations can absorb them, and why the gap between early movers and everyone else is about to widen dramatically. Expect a fast-paced, interactive look at where AI is right now, live capability demonstrations, and a practical framework for leaders who want to stop experimenting aimlessly and start building real competitive advantage.
About the Speaker

David Mainiero is Chief AI Officer at AI Digital and Head of AI Digital Labs, the company’s AI transformation practice. He has advised Fortune 500 companies, industry leaders — including some of the largest tech companies leading the AI arms race — independent agencies, and performance marketing organizations on moving from ad-hoc AI experimentation to sustainable competitive advantage. David has led executive AI strategy workshops for dozens of organizations across verticals including automotive, tourism, legal, and digital media, and authored a benchmark survey on real-world AI adoption in advertising agencies.

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