Founder + Verbal Creative Director of Robot House
Funny Business: How Humor Can Help Your Clients Laugh All The Way To The Bank(ing App Since Nobody Really Goes To Banks In Person Much Anymore)
Brian Winkeler, Founder & Verbal Creative Director of Robot House, discusses the psychology behind his most celebrated work that has won major acclaim and also got him fired from an award-winning, pro-bono campaign. So, the whole “bank” thing in the title is maybe a little hyperbolic.
Brian Winkeler founded Robot House in 2003 and is its Verbal Creative Director (a title he made up, but, you know, they’re all made up), crafting emotionally engaging brand messaging for local, regional, and national clients who can’t afford to be mediocre. He is the only 3-, 4-, 5-, 6-, 7-, 8-, 9-, 10- and 11-time recipient of the coveted Jef Fontana Special Judges Award for Humor from the Oklahoma ADDY Awards. They now call them the “American Advertising Awards,” but he will call them “the ADDYs” until you pry his eleven Fontanas from his cold, dead hands.