April 16-17, 2026

Noor Naseer

VP, Media Innovations + Technology | AdTech – Digital Strategist

2026 Advertising Trends: Rewinding to Fast Forward

Day

Thursday

Time

10:04 am

Room

Room #2

About the Talk
Rewind to Fast Forward explores how advertisers and marketers are returning to examine long-standing challenges and unfinished innovations that now define forward momentum. As sophistication replaces scale, the next wave of growth will come from mastering quality, precision, intelligence, and authenticity—not just chasing what’s next.
About the Speaker

VP, Media Innovations + Technology | AdTech – Digital Strategist

Noor Naseer leads the thought leadership practice at adtech software company Basis Technologies. She hosts industry podcast AdTech Unfiltered and is a keynote speaker, panelist, and presenter on topics including AI, streaming TV, automation, audio, responsible media, and more.
Her expertise has been featured in outlets such as Adweek, MediaPost, and Advertising Week, and she has spoken at major industry events hosted by organizations including the 4A’s, SXSW, Gartner, the American Marketing Association, and the American Advertising Federation.

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